Product Selection & Listing Optimization: Use broad keyword searches to view keyword trend changes, reverse-search ASIN keyword rankings, and optimize product listings based on word frequency statistics.
Supply Chain Analysis: View inventory quantity, inventory value, cost, and other data across multiple dimensions; customize sales calculations for periods such as the last 3, 7, 14, 30, 60, or 90 days; and customize coefficients to calculate safety stock, warning stock levels, and other parameters. For example, in FBA inventory turnover analysis, the sellable inventory quantity is 3,977, total in-warehouse cost is 166,715, and total in-transit cost is 50,175.
Advertising & Marketing Analysis: Track trend changes in key metrics such as CTR, CPC, ACOS, and ROI; view advertising campaign results across multiple dimensions; and set custom advertising goals or spending budgets with real-time monitoring. For instance, an ad may have different impression volumes in different months from January to May 2023, allowing for performance analysis based on this data.
Sales & Traffic Analysis: Conduct conversion funnel analysis from exposure to order placement; analyze key metrics with month-over-month and year-over-year trends; and set multi-level performance goals with real-time completion rate monitoring. For example, monthly sales volume is 1,266, with a month-over-month growth of 69.39% and a year-over-year change of 0.00%; monthly sales revenue is 83,819.62 yuan, etc.
Financial Profit Calculation: Cover all categories including revenue, costs, expenses, taxes, and profit; support granular profit calculations at multiple levels (e.g., store, team, product); and allow for unlimited reuse of report category logic once entered.
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